Vertu, a British-based manufacturer and retailer of luxury mobile phones, is set to open a new store in Ginza, Japan on February 19th. From the shots we saw over at engadget, it seems Vertu has taken the more subtle route than enriching the entire store with gold like you’d expect. The beautiful thing about the new location is that there is an entire floor dedicated to each handset line it carries (including Ferrari, Ascent and Signature).
More images after the jump.
