The new Diavel 1260’s just won the prestigious Red Dot Award: Best of the Best in the Product Design category and rightfully so. It’s a Ducati so a commanding presence is a bit of a prerequisite but the design team has tip-toed the line with refinement and aggression with intimate detail. As Ducati states, it’s the “perfect synthesis of a maxi sport naked and muscle cruiser.” The Centro Stile Ducati and R&D departments worked closely together from the earliest phases of development, ensuring that the new Diavel 1260 would not only push the motorbike’s design but also its performance and capabilities. It’s sometimes hard to believe that such wondrous creations start with a simple sketch. Getting from paper to road takes some time but the vision starts here and evolves with relentless execution.
Check out more of the Ducati Diavel 1260’s design process in the gallery above and head to a Ducati showroom near you to experience it in person.