Hodinkee x Hublot Classic Fusion Titanium Limited Edition | Recreating the Atelier Watch Nobody Can Buy

The Hublot Atelier watch was first introduced in 2012. Not intended to be sold, it served as a loaner watch while the customer’s watch was being repaired. Fast forward to 2023, and we have the Hublot Classic Fusion Titanium Limited Edition for Hodinkee.

The 38mm Hublot Classic Fusion Titanium Limited Edition for Hodinkee is the New York-based brand’s take on that watch you could never buy. It’s been reworked with Hodinkee-esque monochromatic grey detailing and a lightweight grade 5 micro-blasted titanium construction.

On the grey dial is playful ‘NOT FOR (RE)SALE’ text, a simple sans hour marker time and date layout, and a dynamic red seconds hand with Hublot’s H branding. Sapphire crystal over the dial and a grey lined rubber strap finished things off while each watch is delivered in a co-branded service pouch.

The Hublot Classic Fusion Titanium Limited Edition for Hodinkee launched yesterday and retailed for $7,900 and is limited to only 100 examples. And if you’re reading this, it’s too late because it sold out in just 5 hours.

Powering the Hublot Classic Fusion Titanium Limited Edition for Hodinkee watch is the self-winding Swiss Made HUB 1110 caliber, with a 42-hour power reserve and water resistance of up to 50 meters.

The Hublot Classic Fusion Titanium Limited Edition for Hodinkee, reference 565.NX.8070.RX.HDK23 launched yesterday and retailed for $7,900. And if you’re reading this, it’s too late because all 100 pieces sold in just 5 hours.