Madhappy has been preparing for summer with a series of seasonal drops, including a surf-inspired range with HYSTERIC GLAMOUR, a Crocs collab, and the ‘Madhappy and Friends’ release that paid tribute to the Santa Monica Pier. Now, the label heads to East Hampton to continue its summer tradition by setting up an outpost for peak season.
This year’s Park Place location features an exclusive East Hampton apparel capsule available only on-site. The outpost also includes a special collaboration with Round Swamp Farm, a beloved local market and bakery.
For the past few years, Madhappy has made the Hamptons a key part of its summer journey, consistently opening thoughtfully designed pop-ups. Customers who want to explore this year’s outpost can do so at 62 Park Place, East Hampton, New York 11937. For more information, visit the brand’s website.