The 150-Year-Old Jack Daniel Distillery And Discovering ‘The Jack You Don’t Know’

Presented by Jack Daniel’s

Lynchburg, Tennessee is home to the one and only Jack Daniel Distillery and this year marks its 150th anniversary. That’s right, 150 years. And with all the things that changed in this world over the last one-and-a-half centuries, Jack Daniel’s Tennessee Whiskey is one thing that hasn’t. It’s still made in the same distillery and in the same way Mr. Jack did way back when. This winning formula has made Jack Daniel’s the best-selling whiskey in the world and touring Lynchburg and soaking in the town’s history shows this isn’t just good for telling stories. There are distillery workers that are three or four generations in so as the brand’s grown, so has the ‘family’ and so has this town. This is history you can’t make up and this is history you can’t erase.

It’s remarkable where that distinctive square bottle can be found now, from your local shop to the cocktail bars of London and beyond. But what’s more remarkable is that it’s still made in one place, the Jack Daniel Distillery in Lynchburg, Tennessee. Visit the town, its people, and the distillery in the video below and acquaint yourself with ‘the Jack you don’t know’.


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