Highsnobiety, a global fashion and lifestyle media brand, and RUF Automobile, a German car company, collaborate for the second time for a streetwear collection. The collection focuses on blending RUF’s automotive heritage with contemporary fashion.
The 20-piece capsule features RUF’s signature palette of green, yellow, black, and white tones across its diverse range of apparel and accessories. It includes RUF x Highsnobiety logos and graphics displayed on hoodies and t-shirts, available in both long and short sleeves. Standout pieces in the collection are a green leather bomber and a printed race car jacket with matching bottoms. Accessories include caps, a leather tray, and mini racing helmets for collectors. The collection also offers branded automotive objects such as a keychain, clock, mug, and a Yeti water bottle.
Two stainless steel Unimatic watches featuring RUF colors are also included, each limited to 100 pairs. The Modello Tre U3-RUF-G has a brushed finish with RUF green accents on a cool gray dial and bezel, paired with a green nylon NATO strap. The second timepiece, the Modello Tre U3-RUF-B, has a black diamond-like carbon-brushed finish with RUF yellow highlights on a matte black dial and bezel, paired with a black nylon NATO strap. Both timepieces build on RUF’s automotive legacy and highlight its racing connection with their chronograph design.
The Highsnobiety x RUF capsule launched at the Highsnobiety Flagship Store in Berlin on August 22nd. The collection is priced between €45 to €950 and can be purchased on the iOS Highsnobiety app and Highsnobiety Shop. For more details, visit the Highsnobiety website.
Leave a Reply