Bell 60th Anniversary Showcase Recap

Bell Helmets recently celebrated their 60th anniversary with a showcase in New York City. The event gave us a look at Bell’s bike and powersports’ role in the past and present of action sports while also giving us a glimpse into what we can expect from the historic brand in the future. Vintage memorabilia, motorcycles and helmets were on display throughout the space while we were given to check out the entire 2014 lineup of apparel and helmets as well. Since 1954, some of America’s most historic icons, from Knievel and McQueen to Maddison and Bestwick, have left a mark on their respective sports and they did it while wearing the Bell logo. What’s more impressive is that most did it without any endorsement deal or request from the brand. Run through some photos from Bell‘s 60th Anniversary Showcase below.


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