Montreal-based studio JJJJound continues to make waves in the footwear world. This time, it is joining forces with sportswear giant Adidas for an exciting new collaboration on one of the hottest silhouettes of the year: the Samba.
The Samba, a highly coveted sneaker in recent years, has garnered attention from sneakerheads and fashion enthusiasts alike, earning the prestigious title of 2023’s shoe of the year by Lyst. Building on this hype, Adidas has released collaborations with big names like Pharrell Williams and Grace Wales Bonner.
First teased in November 2022, the JJJJound x Adidas Samba collaboration has finally been unveiled in an official ‘Off-White/Core Black/Gum’ colorway. This is the first of two; there is still an as-yet unrevealed ‘Core Black/Crystal White/Gum’ variant.
While staying true to the classic Samba silhouette, the JJJJound collaboration introduces subtle yet distinctive branding and detailing. One of the standout features of this collaboration is the use of premium materials. The padded tongue and collar provide additional comfort. The JJJJound logo is elegantly embossed on the side of the shoe, adding a touch of exclusivity. Additionally, gold-tone accents on the collar lining and sock liner further enhance the overall aesthetic appeal.
Each pair of sneakers is meticulously handcrafted in Germany, ensuring exceptional quality and craftsmanship. From the precise stitching to the flawless finish, every aspect of these shoes reflects the dedication to excellence that both JJJJound and Adidas are renowned for. The use of premium materials and thoughtful design elements sets this collaboration apart, making it a must-have for sneaker aficionados and fashion enthusiasts alike.
The JJJJound Teams x Adidas Samba will be officially revealed by Adidas in an announcement on March 12th. The new kicks are expected to retail for $250. Stay tuned for more updates, and be ready to secure your pair when they drop.
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