Tretorn “Swedish Goodness” Campaign [F/W 2010]

Swedish footwear maker Tretorn has launched a new video campaign, which introduces us to Oskar the bear and Karl the moose and highlights the label’s love of the outdoors. The videos are short, funny and subtle, as they shed light on some of Tretorn’s offerings in a pretty discreet manner. The first video’s out now but look for others to hit Tretorn’s YouTube page in the coming weeks.

Video after the jump.