With Mad Men season 3 around the corner, AMC’s put together an avatar-building app on the Mad Men site, giving you the ability to create your own Sterling Cooper ad man and export it to anywhere you want, including facebook and twitter.
Mad Men season 3 premieres August 16th on AMC. Mad Men Yourself here.
Great way to include a viral component for a social media campaign – reminds me of the Elf Yourself, Office Depot's effort, which was a huge success – hope this one is, too!