JW Anderson revealed its newest collaborative project with Atelier de Production et de Création, or A.P.C., a French ready-to-wear brand. The JW Anderson x A.P.C. capsule collection is inspired by the performance art of German artist Joseph Beuys called ‘I Like America and America Likes Me.’
First, the backstory. In May 1974, German artist Joseph Beuys flew from Dusseldorf to New York. His performance art served as a sign of protest against the Vietnam War. He was transported in an ambulance to and from the plane, wrapped in a felt blanket so he wouldn’t ‘see America’ and to be insulated from the outside world. He would then spend three days locked in the René Block Gallery with a coyote.
The JW Anderson x A.P.C. capsule features elements that pay homage to Beuys’ work. The collection sees felt-like textures in the rough wool material, tees featuring the ambulance, co-branding details, and the gallery’s address. Pieces in the collection include denim, hand-knitted sweaters, the duffle coat with rope detailing, a Cornishware teapot, and a canvas tote bag. The color palette is a mélange of vibrant colors and rich earth hues.
The campaign features photography by Drew Vickers and Art Direction and Styling by Benjamin Bruno. Check out the JW Anderson x A.P.C. Capsule collaboration in the lookbook.
The JW Anderson x A.P.C. capsule collection is expected to drop on October 12th. It will be available on the JW Anderson webstore, the A.P.C. webstore, and select brand boutiques and retailers.
