The Mad Scientists in Levi’s Eureka Lab

Think about your favorite pair of Levi's denims in your closet. Chances are the beautiful “new but old” look was discovered and perfected at Levi's Eureka Lab, where a team of “mad scientists” continually find new ways to treat/mistreat denim....

Think about your favorite ...

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Now Open | WITTMORE LA Flagship Store

WITTMORE is opening its doors at the Los Angeles Arts District. The menswear retailer is situated in a 1,100 square-foot store which will feature a range of WITTMORE’s brands, including Levi’s Vintage Clothing, Universal Works, and Officine Generale. There is...

WITTMORE is opening its do...

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MR PORTER x Levi’s 501 CT Jeans

Luxury men's online retailer MR PORTER has teamed up with Levi's to create limited edition runs of the denim brand's latest 501 CT jean. The "Custom Tapered" fit was released earlier this year and has already gotten a ton of...

Luxury men's online retailer...

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Levi’s California Fall/Winter 2014 Collection

Levi's California collection is a Japan-only release that's inspired by the West Coast. The fall/winter 2014 offerings deliver a lineup that's simplicity and quality in mind, offering pieces that are not only comfortable but extremely well-crafted as well. Key pieces...

Levi's California collection...

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Before You Knew About Style, You Knew About Levi’s

Presented By Levi's Por Homme Founder and Editor-in-Chief Atif Kazmi was asked by Levi’s to share a candid, first-hand account of how he “Lives in Levi’s®.” Want to share your story? Contribute your own real-life Levi’s moments by using the hashtag...

Presented By Levi's Por H...

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