Palm Angels just opened its first boutique in Seoul in partnership with Forward Global Fashion Co., Ltd. The Milan-based luxury fashion label was founded in 2015 by Italian art director and photographer Francesco Ragazzi, and the Seoul boutique is its fourth international shop after Milan, Miami, and Las Vegas.
The new Palm Angels store is spread over 150 sq.m. on two floors of the Forward Global Fashion building at 18-2, Dosan-daero 45-gil, Gangnam-gu. The Palm Angels internal architects’ team designed the new store, with the interior layout following the brand’s aesthetic. Full-height windows enhance the spacious feel. Other features include pink concrete finish walls, bleached cedar wood central counter display and grid ceiling beams, pink calacatta marble window backdrop and interior furnishings, and burnished stainless steel racks.
The Palm Angels Seoul boutique carries the Palm Angels menswear and womenswear collections, kid’s line, and accessories. The shop also hosts the exclusive capsule collection, an homage to the city, that went on sale on April 10th.
