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DIORIVIERA | Dior Enters the Ocean with Toile de Jouy Surfboard

As part of its DIORIVIERA collection, DIOR MAISON releases its newest hand-finished surfboard, perfect for a summer in the south of France and beyond.

The Toile de Jouy surfboard was developed in the French Basque Country by surfing professionals, going through a tedious process of shaping and smoothing before getting the classic “CHRISTIAN DIOR” logo on one side and DIOR’s emblematic fluorescent blue Toile de Jouy print on the other. It pays homage to creative director Maria Grazia Chiuri’s freedom and adventure. 

The board is polished to have a reflective finish and placed inside a special DIOR bag. 

Customers can now order the DIOR MAISON Toile de Jouy surfboard on the DIOR website for $10,000.

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